2008 Issues
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January
TRENDS	Magellan is looking to the public sector for future growth	p.1
NICHE MARKETING	People are waking up to need for sleep disorder treatment	p.2
	Fertility patients need mental health treatment, too	p.4
	Practice alternatives: Pagan therapy	p.4
FEEDBACK	Answers to your questions about turning down insurance clients	p.7
	Psych testing dilemma results in client payback	p.7
SPECIAL REPORT	Practice consultants identify 20 niche marketing opportunities	p.8
RESOURCES	Items of interest to you and your clients	p.10
MANAGED CARE	OptumHealth Behavioral is the new giant in the field	p.10
MANAGED CARE ALERT	Companies that want your services now	p.11
MANAGED CARE NOTES	Providers rated publicly by WellPoint; Magellan online claims	p.11
PROFESSIONAL NOTES	Online suicide fad; health spending tops $2 trillion	p.12
February
TAXES	Home office deductions can be problematic	p.1
NICHE MARKETING	Critical incident services can be a sideline or a practice staple	p.3
	Emerging niches: middle age eating disorders, women in transition	p.4
PUBLISHING	Therapists’ strategies for publishing and self-publishing	p.6
PRACTICE PROFILE	Eclectic marketing plan supports a variety of services	p.8
RESOURCES	Therapist Web watch	p.10
	Items of interest to you and your clients	p.10
MANAGED CARE ALERT	Companies that want your services now	p.11
MANAGED CARE NOTES	UnitedHealth under investigation in New York; Magellan’s audits	p.11
PROFESSIONAL NOTES	Porn addicts in government; antidepressants are worthless	p.12
March
FEEDBACK	A question about insurance claims and the dangers of fraud	p.1
NICHE MARKETING	Clients need help with money, spending, and debt issues	p.2
MARKETING	Free tele-class brings in coaching and therapy clients	p.4
NICHE MARKETING	Collaborative divorce’ can be a very lucrative specialty	p.5
PROFESSIONAL ISSUES	Coaches shouldn’t ignore legal risk management concerns	p.7
MANAGED CARE	Hacker breaks into provider data at TriCare vendor	p.8
RESOURCES	Therapist Web watch: Simplicity and ease of use	p.9
MANAGED CARE ALERT	The 20 largest companies in managed care and EAP	p.10
MANAGED CARE	Coventry bucks trend, acquires two health care companies	p.11
PROFESSIONAL NOTES	Fed parity bill in trouble; pets on Prozac; phobic robots	p.12
April
MINI-SURVEY	PsyFin readers reveal their experiences with billing and collections	p.1
	A vote in favor of using collection agencies	p.3
MARKETING	Using a postcard flier to promote specialized services	p.4
PROFESSIONAL ISSUES	California psychologist prescription bill dies amid bickering	p.6
MEDICARE	Psychologists and CSWs struggle to avert a 10.6% rate cut	p.7
NICHE MARKETING	Singles groups can bring in cash--and future clients	p.8
	The problem with offering groups for singles	p.9
RESOURCES	Therapist Web watch: 5 sites to see	p.10
MANAGED CARE ALERT	Companies that want your services now	p.11
MANAGED CARE NOTES	Mental health days; more health records leaked on the Web	p.11
PROFESSIONAL NOTES	Get your NPI; Supreme Court rejects Zoloft killer; music and drugs	p.12